Company Profile·strength

Concept2

The cardio machines serious people keep buying forever.

Visit concept2.com
LocationMorrisville, VT
Founded1976
Range$850–$1,100
In the directory3 products
Cardio

What they're known for

The RowErg, SkiErg, and BikeErg — air resistance, a PM5 monitor, no subscription, no excuses.

Concept2 has been building the same fundamentally correct machines in Vermont since 1976, and the entire fitness industry has failed to make them obsolete. The RowErg is the gold-standard indoor rower — Olympic teams, CrossFit boxes, and home athletes all train on the identical $990 machine. The SkiErg mounts to a wall and quietly destroys your upper body and core. The BikeErg completes the set with the same PM5 monitor and clutch-style flywheel.

Everything about the brand is anti-trend: air resistance instead of software, a monitor that counts meters instead of streaks, no subscription, parts available forever, maintenance measured in minutes per year. One conditioning tool is all a strength-focused gym needs, and this is the shortlist. The machines outlast the motivation. Then they outlast the next one too.

In the directory

3 products

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